Tom Paul, CEO

As Pop Art's CEO, Tom is responsible for driving the long-term vision and strategy. Tom leverages his diverse experience to empower clients with effective, results-driven technology and marketing solutions. He maintains a comprehensive knowledge of all active projects within the agency and is the primary point of contact for all new partnerships and opportunities.

Tom was the Chief Operating Officer at Pop Art from 2008 until 2015, when he completed the purchase of a majority of the company’s stock to become its sole director. As COO, Tom was a leading contributor to the development and execution of the firm’s vision, helping Pop Art win a variety of industry awards, including recognition as one of the best places to work in Oregon. Over the span of his fifteen years at Pop Art, Tom has managed and grown client relationships while building teams and process across the breadth of the company: project management, human resources, finance and operations.

Prior to joining Pop Art in 2000, Tom served in the Army and worked in the translation industry. He also knows his way around a pool table.


Tom graduated from Portland State University. He is also a graduate of the Defense Language Institute at the Presidio of Monterey, Ft. Bragg’s John F. Kennedy Special Warfare Center and School, and the Stanford Executive Institute, where he led his New Venture Lab team to victory in a strategy competition judged by a panel of Silicon Valley VC's.

Tom is a native Oregonian. He graduated from Wilson High School in Southwest Portland.

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Ethan Brown, Director of Engineering

Ethan Brown joined Pop Art as a Software Engineer in 2011, and quickly fell in love with the pace of innovation, and the excitement of regularly launching websites and web applications for grateful clients. Starting with the Freightliner Trucks re-design in 2011, and working on such diverse projects as Pacific Natural Foods, The Rosey Awards, and Skedco, Ethan proved himself a valuable addition to the team.

In 2013, Ethan's proposal to write a book on Express was accepted by O'Reilly, and Web Development with Node and Express was published in 2014. The book met with great success, and is highly rated on both O'Reilly's website and Amazon. Thanks to the success of this book, O'Reilly engaged Ethan's expertise to work on a second book, Learning JavaScript, 3rd Edition, which is due for publication in March of 2016.

2014 was a banner year for Ethan: in addition to the publication of his first book, and speaking at OSCON, Pop Art recognized his accomplishments and commitments to the agency by promoting him to Director of Engineering. Ethan is scheduled to complete an MBA program at Portland State University in 2016; the program added a strong business perspective to complement his engineering knowledge.

Prior to Pop Art, Ethan gained deep engineering experience working at IBM, Oracle, Informix, as well as defense contractors Computer Sciences Corporation and Xybion. He holds undergraduate degrees in Mathematics and Computer Science from Virginia Commonwealth University. In his free time, he enjoys fencing (primarily foil) and playing guitar.

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Carole Hardy, Director of Client Services

Pop Art is successful when our clients are successful. When their goals are met, we thrive and grow along with them. Carole's role is to understand our clients' businesses, their competitors, their products, their people and communicate the problems to the Pop Art team. The assigned team concepts, designs and build unique, quality digital solutions that deliver results for each client.

Carole has over two decades of experience in consumer-centric marketing, leading innovations such as the Powerball game and a gaming loyalty platform and UX design that received international acclaim. Engineering solutions is in her DNA. Her grandfather, an Army Colonel, was a builder of the Timberline Lodge and the Bonneville Dam with the Army Corp of Engineers. Her father was the project manager of Seattle’s King Dome and the original Lloyd Center Mall, which at the time was the biggest outdoor mall in the world.

Carole is raising a family of fifth generation Oregonians. She lives in Oak Grove with her son in a village of trees, surrounded by wild creatures and an acre of books.

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Noah Oken-Berg, Director of Business Development

Noah serves as liaison and ambassador for Pop Art’s expanding client and partner relationships, cutting through clutter and noise to bridge divides and drive efficiency. As the newest member to the team, he fits right in with Pop Art’s client-centric approach to building both alliances and software. A true fighter for the unilateral win, Noah brings a proven industry record aligning multiple stakeholders through complex issues towards mutually rewarding, high-yield outcomes.

Born with innate passion for both technology and business, the underpinnings of Noah’s career began programming games on the family Apple IIe and outselling all of Ainsworth Elementary in Buckaroo Carnival raffle tickets. Fast forwarding to the present millennium, Noah orchestrated and operated an independent B2B wireless agency for most of the 2000’s, pioneering the then-emerging smart phone technology and “high-speed” wireless laptop cards into the field, after which he decided to migrate from the hardware to the software side of the tracks. For the last half-decade Noah has directed rapid-growth, global business development efforts in the custom and licensed software space, focusing on consultative analysis within longer-term SMB and Enterprise-level engagements.

As a core philosophy, Noah operates from the stance that technology’s best function is to connect the natural world in ways it wouldn’t have previously been able, then get the heck out the way. When he himself is getting out of the way of tech, you’ll probably find him carving a stretch of white water, grilling salmon, working with local grassroots organizations, or gloriously underachieving at golf, pool and ping-pong.

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