What does Google want?! That’s the question of the year decade, my friend. With Google’s constantly changing algorithms, it’s hard to really know what they’re looking for in terms of search rankings. Do we want better meta keywords? Nah, a thing of the past. How about if we just add MORE pages to our […]
“In a hyper connected, knowledge sharing economy, companies must reinvent and significantly enhance or replace their existing processes in order to be a relevant part of this customer revolution.”
In today’s competitive landscape, differentiation is key to running a profitable business ... and differentiation is only successful if your customers (and potential customers) get the message. And that’s what marketing collateral is: content that describes your product, and how it’s differentiated, […]
It’s just another typical day at the office. The sun is shining, the birds are singing—what more could you ask for?
In order to keep up with the ever increasing amount of information created in a digital era, brands need to constantly evolve.
If modern programming had the equivalent of a Holy Bible, you might find something almost identical to Genesis 11:4-9, which tells the story of the Tower of Babel: humans sure were getting great things done when there was only one language. They aspired to build this nifty tower that was going to be […]
Pop Art is proud to be one of the 2016 100 Best Companies to Work for in Oregon. The annual list, presented by Oregon Business, highlights the best workplaces in the state as voted on by employees, taking into account factors such as work environment, benefits, perks, and employee […]
If you’re writing an application with Node.js, chances are you are using work completed by the many open source contributors who came before you. Node’s package manager (npm) helps you easily incorporate these libraries into your own project.
In my work as a software developer at Pop Art, I’ve grown […]
Tap-tap-tap. Tap-tap-tap. Tap-tap-tap is boring, and in the face of increasingly smarter technology, tap-tap-tap has lost its poetry.
I was lucky enough to be able to attend Node.js Interactive this year. Put on by the Node.js Foundation, the vendor-neutral event covered everything from web development to tips for managing applications to future Internet of Things possibilities. Featuring speakers from companies including Intel, […]
New projects bring up new ideas on how to approach the current project and future projects. While not everything may be apparent at the start of a project, some things begin to manifest as you get deeper into your work. For me it was the grid framework I was using, and how to make it do what I wanted […]
For most Creatives, managing time, energy, and sanity is a struggle. There is never enough time in the day or a long enough alarm snooze as we look to the week ahead. Creative departments are fast paced and require juggling workloads, competing demands, and balancing deadlines with a laundry list of […]
A big thanks to everyone in the Portland DigitalPM community who came by our office in the Eastside Exchange for the August meetup! Each of the three breakout groups led by our facilitators had some really great conversations about the intricacies of working with three common personas in the digital […]